5 ways to use your branding images
So, you have had your shoot and you have received your images back – what’s next? You’re obviously going to use them on social media but where else are you going to use them? How can they be placed across your touch points to create consistency and a more professional experience for your customers?
A few ideas ( well 5 actually) are:
Fresh profile pictures.
This is the obvious one.It’s likely that you will be on a number of different social media platforms, FB, Insta, Linkedin or podcast to name a few. So why not give your users a fresh recent pictures that represents you and your brand.
This is the part of the email that is often left unattended and its a shame because it has so much potential. This is the perfect spot to let customers who might not know yet, about your social media addresses, your website and other great pieces of content that you can give them access to. Canva is a great way to design something In a super easy way that looks on brand too.
Having touch points with your clients via email funnels in an essential part of your workflow and you may well want to differentiate different parts of your businesses with different funnels. Your branding pictures are the perfect way to make these stand out.
About me page.
Every website needs and about me page. Your customers are wanting to get to know more about you, and this is the place to do it! But why just settle for 1 picture – let them really get to know what it is you are about and keep connecting on all those touch-points.
Every good PR piece will benefit from a good headshot that will resonate with your ideal client to help them get hooked back into your eco system. Stand out from the crowd and use something that represents you and your brand!
Do you feel like you need to start creating a good vault of images to pool from? Why not check out my full branding service here or my express monthly service here. Feel like you need to see more of my work first? No problem, I hear ya! Check out some of my previous shoots here.